Internet Business: Infostud.com

A Big Step Forward

Infostud is probably the best and one of the highest ranked websites for students and young people in Serbia. And even more - for the whole region of ex-Yugoslavia and Balkans. Last month, this company made a big step forward by entering into financial arrangement and strategic partnership with Daily Mail


By MARKO ANDREJIC
from Belgrade, SERBIA


Infostud is probably the best and one of the highest ranked websites for students and young people in Serbia. And even more - for the whole region of ex-Yugoslavia and Balkans. As our magazine was already writing, in the first issue, Infostud was founded in 2000 and it was the first website in Serbia where young people could get informed on all the univeristies, studying programs but also on different kinds of conferences, workshops, trainings. Three years later, one section was created only for employment tools and information and later it became website for itself, poslovi.infostud.com, today the biggest and with the highest number of visits - 870,000 monthly. Website prijemni.infostud.com is specialized in high schools and universities and in September last year started znanje.infostud.com for trainings and whole-life-learning. Important part of Infostud is also professional website trust-hr.com, that is a great tool for managers, executives and HR teams - for all of them working on selection and management of bussiness teams. At the same time, this company was developing itself and today it has 25 employees in their team with tendency to reach number of 40 people till the end of year.

Last month, Infostud made one step forward by entering into financial arrangement and strategic partnership with Daily Mail.

- Investment in Infostud is according to strategy of Northcliffe International, for growing in area of Internet bussiness, especially in job markets - advertising and helping people with employment. Northcliffe International is also the owner of the most visited jobs website in Croatia, www.moj-posao.net, and Infostud has a good cooperation with them in the field of employment in the region, as well as with websites in Slovakia, Hungary and other countries. The goal of this strategic partnership is developing and strenghtening of Internet market in Serbia - says Branislava Gajic, Infostud Executive Manager. - It is very important to say that whole 2007 was marked with intensive contacts with domestic and foreign financial institutions and companies that were interested in partnership with Infostud. We didn't plan to make some financial actions but the offer of Daily Mail was one of those that you just can't refuse. Daily Mail is respectable international corporation with great experience and knowledge in managing numerous websites and other media around the world - this was one of the most important reasons to make a partnership. We realized they frankly believe in Infostud, share our vision and agree to our bussiness plans.

Infostud is more and more involved in different corporative activities, they offer internships, prizes for their readers and help to young people about studying and employing. Their vision is developing the company according to possibilities, new bussiness solutions and challenges and it is based on positive changes and all the time moving forward, learning, improving work and investing in people. Everything leaded by opthimism, creativity, ambitions and responsibility.

- Working and thinking this way, we want to contribute to the development of whole society, as we believe that life and job ask for long and good planned investments - say Infostud team.

In all of their websites Infostud has great cooperation with thousands of domestic and foreign partners and clients. There are companies in Serbia and neighbourhood, HR agencies, educational and scientific institutions, Universities and different associations and organizations.

- Last year all webpages had more than 12 million visits, that makes Infostud in the rank of the most visited Internet places in the country. With this number, Infostud is in top 10 of Serbian websites. Beginning of this year shows we will have a chance to make this number even higher - explains Branislava Gajic and says the students are still very important target group for Infostud but they are more and more dedicated to people who are looking for job, even not only to younger population. - We offer a chance to companies to find new workers but also a chance to all the people who want to improve their knowledge and want to go forward in their personal and professional life.

This year plans are developing of website trust-hr.com, also redesign of poslovi.infostud.com that will make this place easier and more functional. The section about Practice Work will be more intensively improved and that will offer new experiences and knowledge in looking for job but basically it will support one of the main ideas of Infostud - constantly working on yourself and improving your personal and professional biography.


(Published: 10.04.2008.)

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