Twitter as a communication tool

Beyond "What Are You Doing"

WAVE magazine Twitter accountCreated in 2006 by Obvious Corp., Twitter user base has grown a lot since then. There are millions of users worldwide - in Brazil, for example, it is the second most popular social network (just behind Orkut). In the last couple of months, Twitter has appeared on several magazine covers (like Time) and on TV (Oprah's show is just one of the examples), which only increased its popularity and reach... full story


By GABRIELA ZAGO
from Pelotas, BRAZIL


Animal conservation mostly based on look

Is charisma all in this decisive beauty contest?

PandaIconography linked to pandas symbolizes all that is wrong in the typical human approach to nature, in which the animals that interest in preserving are the 'cute', 'huggable' and charismatic. The species we recognize as worthy of priority attention are not necessarily those whose extinction would produce a dire unbalance on earth. We are damning innumerable other species and entire ecosystems simply because the general public does not gravitate towards them at the zoo. If this continues at the scale of one hundred and fifty species going extinct per day, this planet will soon be home for only a few species. To achieve the 2010 target to reduce biodiversity loss, governments and communities should change and broaden their conservation programmes. But are they?... full story


By LUAN GALANI
from Curitiba, BRAZIL


Twitter as a communication tool
Beyond "What Are You Doing"



Animal conservation mostly based on look
Is charisma all in this decisive beauty contest?